Welcome to B2BPR. A new business set up to provide a comprehensive range of specialist public relations and marketing communications services that focus on the aerospace, automotive, industrial engineering and building, property and construction sectors.
Why focus on these? Simply because these are the sectors know best and have extensive experience of working within, both from the agency persepctive and also in-house. We understand the supply chains, we know the professional bodies, we know the specialist media, we keep up to date with the latest news and innovations and, most importantly of all, the market trends and developments, so we know what your competitors are up to and how to position you to keep one step ahead of them.
Our approach is slightly unconventional in that we prefer not to just dive in and “do stuff”. We think it’s vital to plan a campaign, so that, from the outset, we have a clear understanding of objectives, of budgets, of audiences and messages. It’s trite to use the maxim of “fail to plan, plan to fail”, but sadly it is accurate.
We know that you don’t have bottomless budgets and endless patience, you need public relations and marketing communications services that are tangibly effective, that communicate the right things to the right people, influencing them to behave in the way that you want them to. We know that if we don’t deliver this, on time and within budget, then we will have failed. We don’t tolerate failure and neither should you.
If you are concerned that your audiences aren’t getting the message and your products or services are too much of a best kept secret, give us a call and we’ll talk about how we can make a difference. We are truly passionate about what we do and would be delighted to hear from you.